OK, everyone knows that times are uncertain. Speculating is for pundits, prognosticators, gamblers, and fortune tellers. It’s not for wedding marketers, like you.

Speculation shouldn’t become your main line of work. Frankly, anyone who tells you they know what’s going to happen in your line of business in the next year and half to two years is kidding themselves. Don’t let them delude you.

We’ve reorganized our blog topic categories, and added a new one: recession tactics. Expect information from elsewhere, within the wedding industry, and outside the wedding industry.

Filter the information, and choose strategies, tactics, and techniques that make sense to you.

Just do us one big favor. Be definitive and take massive action. Do not fall into ‘paralysis from analysis’ mode.

Share your questions, thoughts, comments, and concerns. Maybe your musing or suggestion will trigger a brilliant idea from someone else, and we can share the wisdom.

written by Andy Ebon \\ tags: recession wedding marketing, uncertain times