Yahoo Patent Filing Sheds Light On PageRank
As complex as Google’s PageRank may be, search experts at Yahoo seem to think it’s not complex enough. Based on patent filings, Yahoo is dabbling in ranking algorithms that incorporate more user behavior data in advance of the company’s next run at toppling Google’s haloed relevance. read more More: continued here yahoo patent filing sheds [...]
Search Headlines & Links: October 23, 2007
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch Blog, along with search-related headlines from around the Web: From the SEW Blog: New CBS/Medio Mobile Search Deal: The Start of a Revolution?Is this “the shot heard round the world” of mobile search? [...]
Google Sheds Light on Ad Quality Score
Ever since Google implemented Quality Score as a criteria for AdWords ad placement, advertisers have been clamoring for more transparency into how Google calculates the score. In the “good old days,” an advertiser could boost an ad’s ranking just by bidding more. Now, Google and other search engines incorporate a quality score, which takes into [...]
Yahoo Sheds Another Executive
This time a change in the corner office ranks at Yahoo comes from Europe, where their managing director of search will bolt in favor of becoming a consultant.Regional VP Stephen Taylor came to Yahoo when the Internet company picked up Overture, which became Yahoo’s search marketing arm. He’ll follow Greg Coleman out the door in [...]
Congressman Investigating Yahoo’s China Claims
The revelation of a Beijing State Security document issued to Yahoo for information on journalist Shi Tao contradicted testimony by a Yahoo executive; a California Congressman wants Yahoo to clarify the disparity.After Reporters Without Borders (RSF) revealed a translated police document about the investigation of Shi, Yahoo denied its executive, Michael Callahan, lied to Congress [...]
Google Sprinkles Seedfund With Cash
Google’s made one more step into India, but it’s done so in an uncharacteristically quiet manner. Rather than buy out another company, or at least throw up a new research center, the search engine giant merely contributed an “undisclosed amount” to a seed investment firm known as Seedfund. In terms of information about this Indian [...]
Mr. Softie Continues To Shed Search Share
Out of the top 10 most-searched search engines ranked by Nielsen//NetRatings, only one had negative growth in December. Can you guess which one? Here’s a hint: it starts with M, ends in N, has an S in the middle, and is down in search market share almost another 10 percent. (Giving myself props on the [...]
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