Matt Cutts Videos on Search Snippets
Matt Cutts did a video about search snippets during his recent visit to the Google Kirkland office. In it Matt takes a detailed look at how Google constructs a search snippet. Matt uses the example of a search on “Starbucks”, which results in the following search result: Here is a summary of the observations by [...]
Interview with Microsoft’s Ramez Naam
I had the chance recently to interview Ramez Naam of Microsoft. It was an interesting discussion focused on some of the key issues that impact core search algorithms. It turns out that there is an enormous amount of complexity in basic processing of search queries. For example, one core concept is search is the notion [...]
Yahoo announces Fireeagle
Michael Arrington at Techcrunch reported that Yahoo is announcing fireeagle, which is a new service for obtaining geo-location information, storing it, and making it available to other web applications. This is a technology coming out of Yahoo Brickhouse, a semi-autonomous Yahoo group focused on new product development. Evidently, the whole system is permission based, which [...]
Search Headlines & Links: October 30, 2007
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch Blog, along with search-related headlines from around the Web: From the SEW Blog: Do I Hear Butterfly Wings Flapping or Sense a Google Algorithm Update?Since change can come at any moment, search marketers [...]
Search Engines and User Query Intent
In my recent Podcast with Bill Slawski we focused on discussing search engine ranking factors. Bill is known throughout the industry for the great work he does examining and writing about search engine patents, which he does on the SEO by the Sea blog. One of the interesting areas we discussed was ways that search [...]
ComScore Launches Search Marketing Intelligence Service
Market research firm comScore has launched a search marketing-specific intelligence service, comScore Marketer. Using data collected from comScore’s panel of more than 2 million consumers, the service can offer search marketers insight into their own visitors, as well as their competitors and partners. “We have this rich base of panelists where we pick up online [...]
iRazoo: Human-Powered Search Engine With Prizes
Okay incentivized search is not new, but it usually was a bugus engine asking people to click and share some minor income. The newly launched engine iRazoo seems to be a different model (not unique), though it has some initial detractors over at Digg. The engine is human-powered. As the site explains: “A person goes [...]
Super SEO Tips – If They Don’t Work I’ll Never Write Articles Again
Optimizing so that traffic importanceKeyword Use in Title TagThe absolutely absolute position to put your Keywords into. Put your keyphrases in your title tag, and remember to optimize each page individually (Ex.. don’t overstuff your title tag, and have certain title tags since each page that reflect the content of that particular page – otherwise, [...]
How Google Filters Spam
Online users use Google for research purposes. Google provides pertinent information related to a search query entered by the online user. As much as possible, Google wants to provide its users wit… More: continued here how google filters spam
Search Engine Visibility: What Good Search Results Will Do For Your Traffic
It’s a well known fact that if your website doesn’t show up on the first three pages of a search query you won’t be getting any traffic or business from that search. Such a site is said to have low
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