In the February 2008 issue of Mortuary Management, Funeral Futurist Robin Heppell starts his multi-part series on how Search Engines like Google, Yahoo, and MSN Live will play a part in the marketing and promotions of funeral homes.
For an increasing number of users, search engines are the new Yellow Pages. No longer are search engines used only to find books, airline tickets, and CDs. They are being used to find local services.
The funeral industry is no exception. It is a local service. It has traditionally been a word of mouth business. Funeral homes can benefit from high Google rankings. You have used Google to find out information about other products or services – others will use Google to find out information about YOU!
Check out the latest article of Mortuary Management for the entire article or check back in March to read it on in Funeral Articles here at FuneralFuturist.com.
About Robin Heppell![[image]](http://mowser.com/img?url=http%3A%2F%2Fwww.funeralfuturist.com%2Fwp-content%2Fuploads%2Fteleseminars.jpg)
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