John Callaghan: 7 Steps for Developing a Strategic Marketing Plan

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John Callaghan, founder of FuneralSuccess.com, shares his thoughts on the importance of Funeral Homes creating a Strategic Marketing plan and what attendees will learn at his presentation, “7 Steps for Developing a Strategic Marketing Plan” at the 2012 ICCFA Annual Convention. Interview by Funeral Speaker, Robin Heppell.

Go here for more ICCFA 2012 Pre-Convention Interviews

Jim McCann: Bringing Your Business to Full Bloom

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Jim McCann, CEO of 1-800-FLOWERS.com and author of Celebrating Life: Words of Comfort, together with Jill Eastman Vidal and Fran Cuomo, share thoughts on how his business has grown though four waves of change as well as how the floral industry and funeral industry are integrated, plus what  attendees will learn from his keynote presentation, “Bringing Your Business to Full Bloom”  at the 2012 ICCFA Annual Convention.

Interview by Funeral Strategic Marketing Consultant, Robin Heppell.

Go here for more ICCFA 2012 Pre-Convention Interviews

Chuck Gallagher: ABCs of Social Networking

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Chuck Gallagher vice president of sales and marketing for American Funeral Financial talks about tapping into the social networking marketing opportunity during his presentation, “ABCs of Social Networking” at the 2010 ICCFA Annual Convention. Interview by Funeral Internet Consultant, Robin Heppell.

Go here for more ICCFA 2010 Pre-Convention Interviews

Eric Robuck: Internet Security 101

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Eric Robuck president of WebCemeteries.com talks about understanding the types of attackers, the attacks they use and solutions you can employ to secure your business during his presentation, “Internet Security 101″ at the 2010 ICCFA Annual Convention. Interview by Funeral Website Consultant, Robin Heppell.

Go here for more ICCFA 2010 Pre-Convention Interviews

Ze Frank: Facebook May Not Be The Answer

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Social Media Guru, Ze Frank (and video blogger for Time.com) shares his thoughts about how social media may be approached by the funeral industry. Ze will be presenting “Facebook May Not Be The Answer”at the 2010 ICCFA Annual Convention. Interview by Funeral Internet Marketing Trainer, Robin Heppell.

Go here for more ICCFA 2010 Pre-Convention Interviews

ICCFA 2010 Convention: Joe Budzinski, Internal COO of ICCFA

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Joe Budzinski, Internal COO of the ICCFA talks about the Technology Track and the other Programs at the ICCFA 2010 Convention with the Funeral Technology Track Chair, Robin Heppell. This is the first of Tech Track Tuesday Talks – more interviews to come each Tuesday leading up to the Convention.

Go here for more ICCFA 2010 Interviews.

For Convention details, visit www.ICCFAConvention.com.

Blair Nelsen talks about Funeral Business Models and Online Marketing for Funeral Homes

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Blair Nelsen of Nelsen Funeral Homes in Richmond & Williamsburg, Virginia and the Cremation Society of Virginia talks about Funeral Business Models and Online Marketing for Funeral Homes.  Interview by Funeral Marketing & SEO Consultant, Robin Heppell. This interview is part of the Tributes.com Interview Series.

Videos Displays | Larry Schildmeyer of Loveland Ohio

Larry Schildmeyer of Tufts Schildmeyer Funeral Homes in Loveland, Ohio shares how he makes more use of a/v equipment before, during, and after the funeral service. Interview by Funeral Technology Expert, Robin Heppell, CFSP.

Funeral Home Renos & AV Equipment | Anthony MacDiarmid | Liverpool NS

Anthony MacDiarmid of Chandlers’ Funeral Home in Liverpool, Nova Scotia shares his recent experience of updating his facilities with the latest audio video equipment on a budget. Interview by Funeral Website Expert, Robin Heppell.

Joe Budzinski: ICCFA Internal Chief Operating Officer

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Joe Budzinski, the Internal Chief Operating Officer of the ICCFA talks about the direction of the Association, the new website including the ICCFA Cafe and the excitement leading up to the Annual Convention.  Interview by Funeral Website Consultant, Robin Heppell.

Go here for more ICCFA 2009 Pre-Convention Interviews

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