Funeral Gurus | Funeral Education & Trends

John Callaghan: 7 Steps for Developing a Strategic Marketing Plan

February 13, 2012

Funeral Gurus educates funeral directors and the public by having other funeral professionals share their experiences in funeral service and with funeral trends.
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ICCFA 2012 Convention ProgramJohn Callaghan, founder of FuneralSuccess.com, shares his thoughts on the importance of Funeral Homes creating a Strategic Marketing plan and what attendees will learn at his presentation, “7 Steps for Developing a Strategic Marketing Plan” at the 2012 ICCFA Annual Convention. Interview by Funeral Speaker, Robin Heppell.

Go here for more ICCFA 2012 Pre-Convention Interviews

Jackie Huba chats about Creating Customer Evangelists

April 17, 2009

Jackie Huba, author of Citizen Marketers and Creating Customer Evangelists talks about her presentation of the same name at the 2009 ICCFA Annual Convention.  Interview by Funeral Web Strategist, Robin Heppell.

Go here for more ICCFA 2009 Pre-Convention Interviews

Tim Thompson ICCFA Pre Convention Interview

April 7, 2009

Tim Thompson of Mt. Royal Commemorative Services in Montreal, Quebec talks about his presentation, The Changing World of Advertising at the 2009 ICCFA Annual Convention.  Interview by Funeral Marketing Consultant, Robin Heppell.

Go here for more ICCFA 2009 Pre-Convention Interviews


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