Lots of great people hanging (read: drinking) and learning from each other up at Portland’s Internet Strategy Forum Summit in July. I watch from Cali as pals like Josh Bancroft helped organize folks for dinner. And folks like Intel Blogfather Bryan Rhoads was their “tapping pools of knowledge capital.” He is a great guy to learn from — big heart, good experience and great stories. Nice to hear him hook up with our PodTech pals Jeremiah and Scoble. I’ve learned so much from these guys, yet sometimes it feels like it’s just the beginning.
Bryan is Intel’s first Blogfather — they’ll be sequels — who led the first successful Intel blog pilot IT@Intel that later paved the way for a family of Intel blogs like Technology@Intel, Research@Intel and a handful of others. He has coined some of my favorite phrases like “there were pioneers, but now the settlers” are diving into social media. One of my favorites was: “One of my roles is to get out of the way” and let the bloggers do their thing. But one to live by: consensus building helps you get management to “get your back” so you can run and try things.
Watch for much more wisdom and greatness from the Blogfather staring in a new role inside Intel.
[podtech content=http://media1.podtech.net/media/2007/08/PID_012287/Podtech_InternetStrategy_Intel.flv&postURL=http://www.podtech.net/home/3942/internet-strategiest-bryan-rhoads&totalTime=852000&breadcrumb=ef3eb50f39b94df1a7bf50dd6295f41c]
Lots of great people hanging (read: drinking) and learning from each other up at Portland’s Internet Strategy Forum Summit in July. I watch from Cali as pals like Josh Bancroft helped organize folks for dinner. And folks like Intel Blogfather Bryan Rhoads was their “tapping pools of knowledge capital.” He is a great guy to learn from — big heart, good experience and great stories. Nice to hear him hook up with our PodTech pals Jeremiah and Scoble. I’ve learned so much from these guys, yet sometimes it feels like it’s just the beginning.
Bryan is Intel’s first Blogfather — they’ll be sequels — who led the first successful Intel blog pilot IT@Intel that later paved the way for a family of Intel blogs like Technology@Intel, Research@Intel and a handful of others. He has coined some of my favorite phrases like “there were pioneers, but now the settlers” are diving into social media. One of my favorites was: “One of my roles is to get out of the way” and let the bloggers do their thing. But one to live by: consensus building helps you get management to “get your back” so you can run and try things.
Watch for much more wisdom and greatness from the Blogfather staring in a new role inside Intel.
[podtech content=http://media1.podtech.net/media/2007/08/PID_012287/Podtech_InternetStrategy_Intel.flv&postURL=http://www.podtech.net/home/3942/internet-strategiest-bryan-rhoads&totalTime=852000&breadcrumb=ef3eb50f39b94df1a7bf50dd6295f41c]
David Meerman Scott talks with Jennifer Jones of Marketing Voices about his new book The New Rules of Marketing and PR. Engagement of a community, and having good content are key to success in this new environment.PR is focusing more on public relations rather than media relations these days, but the meaning of Public and Media are both important and ever changing.  It’s really about building and maintaining meaningful relationships.
There are lots of new rules out there, and this book hits an important moving target.
[podtech content=http://media1.podtech.net/media/2007/07/PID_011910/Podtech_Marketing_Voices_David_Meerman.mp3&postURL=http://www.podtech.net/home/3639/what-it-takes-to-make-it-in-pr-and-marketing-today           &totalTime=754000&breadcrumb=096e0d54bd474222a7446ff21b14a60f]
Larry Magid is a great Bay Area-based radio personality and lover of tech. We have had the pleasure of working with him many times, including one time when we set him up to talk with Intel co-founder Gordon Moore. Here;s Larry talking with blog legend Guy Kawasaki.
[podtech content=http://media1.podtech.net/media/2007/08/PID_012153/Podtech_guykawasaki.flv&postURL=http://www.podtech.net/home/3817/guy-kawasaki-interview&totalTime=406000&breadcrumb=88059d8f093c4b279d9378148523948b]
David Fair explains how PCI Express Gen 2 increases speed, device interoperability and bandwidth. He also provides insight into the Geneseo proposal that Intel and IBM gave to PCI-SIG.
[podtech content=http://media1.podtech.net/media/2007/08/PID_012088/Podtech_Intel_Chip_Chat_4.mp3&postURL=http://www.podtech.net/home/3749/pci-express-20-speeds-innovation-%e2%80%93-intel-chip-chat-episode-4&totalTime=480000&breadcrumb=c74361f528524adaa7a0ebdb31992fd2]
I first got to work with Intel’s Stephen Fischer after he agreed to do an on-camera interview about the making of Penryn — Intel’s next generation of transistor technology measuring 45nm — in January of 2007. He was proud, humbled and shared a first-had story about how he and his team were the first to test a Penryn chip in Sacramento, California one late evening into the morning. Champaign all around! OK, sparkling cyder it was.
[podtech content=http://media1.podtech.net/media/2007/07/PID_011978/Podtech_Intel_Episode2_StephenFischer.mp3&postURL=http://www.podtech.net/home/3656/architecting-next-gen-45nm-penryn-intel-chip-chat-episode-2&totalTime=599000&breadcrumb=98c40e07521c400f8bb61a8185be439b]
I first got to work with Intel’s Stephen Fischer after he agreed to do an on-camera interview about the making of Penryn — Intel’s next generation of transistor technology measuring 45nm — in January of 2007. He was proud, humbled and shared a first-had story about how he and his team were the first to test a Penryn chip in Sacramento, California one late evening into the morning. Champaign all around! OK, sparkling cyder it was.
[podtech content=http://media1.podtech.net/media/2007/07/PID_011978/Podtech_Intel_Episode2_StephenFischer.mp3&postURL=http://www.podtech.net/home/3656/architecting-next-gen-45nm-penryn-intel-chip-chat-episode-2&totalTime=599000&breadcrumb=98c40e07521c400f8bb61a8185be439b]
This is the first in a series of Intel Podcasts called Chip Chat, where Intel insiders take time to talk about what they do in the vast company that makes the most complex things ever built by humans…the computer chip.
[podtech content=http://media1.podtech.net/media/2007/07/PID_011942/Podtech_Intel_Episode_1_NashPalaniswam.mp3&postURL=http://www.podtech.net/home/3619/the-future-of-accelerator-technology-intel-chip-chat-%e2%80%93-episode-1&totalTime=754000&breadcrumb=91fed9f934c945949684a0a260fe28fa]
This can be a way to bring to the corporate pressroom feeds of blogs and media you follow. Adding widgets to corporate Web sites can help bring your site to life, and you can alter the content to meet calendar events or company happenings. By having a feed like this in a pressroom, it shows what and who is of interest to the company and it can be a forcing function that gets company storytellers or experts to chime in whenever they see incorrect information pop up on a feed.
[podtech content=http://media1.podtech.net/media/2007/07/PID_011939/Podtech_SxSW_PLUCK.flv&postURL=http://www.podtech.net/home/3625/how-to-add-spicy-content-to-your-boring-corporate-website&totalTime=452000&breadcrumb=7a792d9f23dc4741817b89fb798b89a0]
This story was an experiment in itself. Master storyteller Jason Lopez steps into Ken Burns-style using his tiny digital still camera with video capabilities. The style is not new, but the combination of great writing that describes the photos and videos, and the interesting research projects….it all works! It pulls you in. It makes allows you to slow down and absorb what the Intel researchers are talking about. And the photos and video burn meaning into your brain, helping you understand what challenges these silicon researchers are surmounting. I just love the impact of this storytelling style!
[podtech content=http://media1.podtech.net/media/2007/07/PID_011928/Podtech_Intel_Research_Day_Terascale.flv&postURL=http://www.podtech.net/home/3614/intel-research-day-tera-scale&totalTime=480000&breadcrumb=ad125f5d62ad4d35b1ece2414fa1b736]
![[image]](http://mowser.com/img?url=http%3A%2F%2Fstatic.twitter.com%2Fimages%2Ftwitter_bubble_logo.gif
){kind=logo}
Recent Comments
RSS