Know a contractor that builds beautiful houses but has never finished his own? Guess I have a tendency to be like him (hope I’m not the only one). We consult with businesses daily about using social media to attract more customers to their website and ultimately their business. We talk about the importance of Facebook [...]
Yesterday, I was reading my Twitter feed and saw a post from Michael Hyatt (@michaelhyatt), the CEO at Thomas Nelson Publishing in Nashville. He had a bad experience with a national floral company concerning a Mother’s Day delivery to his mother. The flowers were supposed to be delivered to her on Saturday, but on Sunday, he found out they were not delivered. He made a phone call to customer service and was frustrated with the phone response he received. He had been told they would try to get them delivered by 7 pm on Sunday, but if they were not able make it by 7, then they would give him a 50% refund. Can you believe it!
Tagged blog, customer, media, Michael Hyatt, service, social, Twitter
Writing a blog for your business is one of the most effective marketing tools you can use to build community and drive prospects to your website. The tools to write a blog are often free, easy to set up and easy to use. The tough part is deciding the blog topics that would interest your [...]
I’ve been using Twitter for about a year and a half. In Knoxville, that meant that I was an “Early Adopter”. One of the first things we used it for was sending updates from football games we were covering. We had been streaming on-demand highlights of high school football games at Grace [...]
Tagged blog, Facebook, Knoxville, media, social, state of the union, Twitter, Video, web 2.0
