Ph: 3039886188
Jun 19

Organic Search Engine Results…or…Look, The Web Copy Specialist Is On “The Left”

Which comes first? Your great idea? Or other people looking for your great idea?

If you answered your great idea, sit down and listen to Timmy in the first row who
said “ooh…ooh…I know…it’s other people looking for your great idea. Right?”

Yes, Timmy. If no one else is looking for that whatcha-ma-call-it you decided to build
and sell…how good an idea can it really be. Oh sure, it could be an idea ahead of
its time. Or it could be an idea that just needs good explanation, then everyone will
want it. But for the most part, if there’s no one looking for your “widget”, then don’t
waste your time building that widget.

Internet marketing is about finding what searchers are looking for, creating that product,
and selling it to them. If you goof up the process, you could be on a long, dusty road.

I call myself the web copy specialist because I know more than just copywriting. I also know
about researching possible niches. And keyword and keyphrase analysis. And optimizing
your site to be found in the organic search engine results.

Hire me, and I’ll show you how we can create more than mere black words on a white page.

Click on the Permission Marketing tab at the top of this page to hear another way to talk about your products and services.

In the coming months and years these techniques will be required in order to rank. Start now.

Stay tuned,

Tags: niche marketing, organic search

Apr 28

A Web Copy Specialist Saves You Both

Yep, if time is money (and successful business people all say it is), then a web copy specialist saves you both.

Let’s say you’re starting a new business blog. And you want to get it going quickly with good search engine ranking and traffic. Do you know what the first step to a successful launch is? Here’s a hint: it’s not a fancy logo or snazzy Flash intro.

In these sluggish and unsettled economic times you should get out of the gate on the right foot…ready to jump ahead of your competitors as fast as you can. You should think about investing in a web copy specialist. I’m not going to tell you it has to be me. There are some great writers and a wide variety of price ranges. Check ‘em out. Don’t pick me because I say I’m good at this. And don’t pick anyone else because they say they’re great, either.

Think about what you want to do with your online business. And see if the person you’re interested in has any ideas of how to make that happen for you. Ask questions like…

Can you help me get good organic search engine ranking? Can you do keyword/keyphrase analysis? Are you familiar with niche marketing? Do you have any recommendations for a blog platform? Which is best…business blog or PPC? (pay per click)

A good web copy specialist will answer those questions and tell you much more about the look and feel of your site. You’ll get solid, time-tested, and internet-tested input so you’ll have the information to make better decisions for your online business.

Stay tuned,

tonysig2

P.S. If you want more sound and fury in your internet marketing, call or email the web copy specialist, today.
303.988.6188

Follow me on Twitter

Tags: internet marketing, niche marketing

Jan 30

Ah, distraction can be such a seductive mistress.

Resist the temptation. Focus. Keep your eyes on the prize. What prize? The prize you started heading for but took your eyes off when something seductive and shiny caught your attention.

You know what I’m talkin’ about. It used to be called the “greener grass” on the other side of the fence. But you know what? That grass still needs to be fertilized, watered, and mowed. Just like the grass on your side of the fence. When you keep your eyes focused on one target, you can actually “hit” that target. If you look at 7 targets at the same time, good luck even hitting one.

Another advantage of focus is that it keeps you in the game and ahead of your competition. And you learn to do things right and effectively. And when you learn to do them right and they’re really working for you, you’ll be able to “rinse and repeat” as one marketer puts it.

Here’s another great saying: “If it ain’t broke, don’t fix it.”

Coca-Cola is the classic (pun intended) example of fixing something that clearly wasn’t broken. In April of 1985 they introduced “New Coke”, and it raised such an uproar among the “Classic Coke” lovers the company put “Classic Coke” back on the shelves next to “New Coke”.

Then they withdrew “New Coke”, and as of January 30, 2009 they removed the “classic” from all main Coke product labels. So Coke is back to being Coke. And still carrying the largest share in the cola market.

What does this have to do with you?

Pick something you love…something you’re really good at…and find a way to market it. Then, stay focused on the prize of making money with your passion. Plan it out, and make it your goal to do something significant for your business everyday. Before you know it you’ll hit the mark you set for yourself, and you’ll have to set another one.

And…if it ain’t broke, don’t fix it.

Stay tuned,

tonysig2

P.S.  And for creative copy, niche marketing ideas, and darn good web writing,

Or email me here.
call: 303.988.6188 


Tags: niche marketing, web writing


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